Content and distribution / Live
Mochi.
Make Reddit research and publishing a repeatable practice.
For founders and marketing teams who want a more deliberate process for understanding communities and preparing content.
Explore Mochi
Mochi / A JOHN RICE PRODUCTTHE PROBLEM BEHIND THE PRODUCT
Why this tool exists.
Research, drafting, and publishing are related tasks with different decisions behind them. Mochi brings community analysis, voice profiles, drafting, rule checks, and scheduling into a workflow for working with Reddit content. It is a companion to a thoughtful participation strategy.
Combines community analysis, voice profiles, content drafting, rule checks and scheduled posting.
A PRACTICAL WAY TO USE IT
Give it a clear job.
- 01Research the community and establish a useful voice.
- 02Prepare content with the relevant context and rule checks.
- 03Review the draft and publishing plan before it goes out.
KEEP YOUR JUDGMENT IN THE LOOP
Automated checks do not replace community judgment. The person publishing should verify relevance, accuracy, and compliance with the community’s current rules.
THE METHOD BEHIND THE TOOL